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Join the Publishers Marketing Association (PMA). PMA is a
trade association whose members include small publishers, self-publishers,
authors, and vendors who serve the book market.
PMAs benefits include a monthly
newsletter (typically 32 to 48 pages) and a number of co-op advertising
programs. The co-op advertising programs offer you the opportunity
to present your books to book reviewers, bookstores, and libraries
and display your book in the PMA booth at several major worldwide
book trade shows at a very reasonable cost.
When you can, attend PMA University,
an annual two-day seminar on publishing and book marketing. This
excellent event is held in late April or early May.
PMA members are entrepreneurial, motivated
to succeed and successful. PMA offers other benefits as well, including
a discount at Kinkos® copy centers and discounts on freight.
Visit their Web site www.pma-online.org
Call 310-372-2732 or email info@pma-online.org
to learn more.
PMAs address is 627 Aviation Way,
Manhattan Beach, CA 90266.
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